An Integrated Discussion on the Concept and the Scope of KEI

In order to execute business, the value and the worth of a commercial product or service needs to be reiterated to the customers. The process of this communication is what marketing is all about. Conceptually, marketing as a concept, binds the society’s material requirements with that of financial aspect. Marketing is a corporate responsibility that..

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Digital Marketing: A Futuristic Study

The concept of marketing – in the recent times – has changed thoroughly. The vast changes that have come up in this segment have modified the dimensions of conventional marketing strategies beyond all expectations. In this changed ambience, conventional strategies of marketing are being replaced by an array of new ones. At this point, it..

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PPC Management Services and Relevant Aspects

PPC is the abbreviation for Pay-per-Click and is one of the most popular online advertising techniques in the present times. The basic concept of PPC can be resolved as per following: The advertising technique is meant to direct traffic to a website A business advertises itself on the internet As the medium is the World..

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Innovative Marketing Strategies with Social Media Optimization

The term ‘Social Media’ is a pretty popular concept these days. Cutting across the barriers or geography, culture, creed and language this concept has gripped the entire society spanning across the entire planet. Social media can be described as the gift of the latest technology that facilitates human interaction around the world! Technology has always..

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A Few Words on Organic SEO in the Latest Backdrop

The world of the digital technology keeps changing itself to its very core almost on an everyday basis. Computer technology is an ever-evolving entity and as such, the biggest challenge in the IT sector is to maneuver the capacity of coping with the severe dynamism that exists there. Especially, for an SEO professional it is,..

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Promotional Techniques – Offline and Online

Online promotion is of utmost importance. However, it is important to follow tested and proven techniques to ensure favorable results are garnered. Let’s talk about some of the common yet effective techniques of online and offline advertising. Article Submission: If you want to connect to your target audiences and broaden your horizon at the same..

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Importance of Typography in Responsive Web Design

Typography is one of the important facets of responsive web design. Optimizing fonts for mobile users is a must. If you desire to make your websites content palatable across all major and minor screens then consider investing time to utilize the most suitable fonts available. Luckily, constructing flexible fonts is not a daunting and cumbersome..

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Tools for Online Promotion

Regardless of the sort of business you are into, having a website has become of extremely important. In order to survive in the marker businessmen have to ensure that they occupy a prominent online space. Making the website an attractive forum should be the goal, so that viewers review your website as many times as..

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